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Topic 8 of 15, EHL Maths & Excel final (AP)

↩%

Return %

Return compares the profit with the SELLING PRICE. The selling price is the base (the denominator).

When the exam asks for it

  • “return”, “return on sales”, “profit as a % of the selling price”

Formulas

Return %=(Sell-Cost)/Sell
Selling price=Cost/(1-Return%)
Cost=Sell*(1-Return%)

Worked example

D2fx=(60-40)/60
ABCDE
1CaseCost (CHF)Sell (CHF)Return %
2Find return4060(60-40)/60 = 33.33%
3Find sell70?30% → 70/(1-30%) = 100
4Find cost?20025% → 200*(1-25%) = 150
5
Sheet1
⬇ Download practice ExcelExample, Practice and Answers sheets with working formulas. Free.

Step by step

  1. =(60-40)/6033.33%
  2. =70/(1-30%)100 CHF
  3. =200*(1-25%)150 CHF

⚠ Exam traps

  • Return is always below 100%; markup can be above 100%.
  • To find the selling price from a return, divide the cost by (1-return%). Cost*(1+return%) is wrong.
  • Markup uses Cost as the base, return uses Sell: cost 40, sell 60 → markup 50% but return 33.33%.
Practice question

A room night costs 90 CHF and the hotel wants a 40% return. What is the selling price?

Show answer

✓ 90/(1-40%) = 90/0.6 = 150 CHF.

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